You must be at least 18 years of age. You must have at least 1,000 followers.
Be based in the US, UK, France, Germany, Spain, or Italy. Be at least 18 years old Have at least 10,000 followers Have at least 100,000 video views in the last 30 days Have an account that fits TikTok’s community guidelines and terms of service[3] X Research source
The number of views your video gets The authenticity of your views (verifying that real accounts are interacting with your videos and not fake followers or bots) The level of engagement on content (amount of comments, likes, and shares) If the content is in line with Community Guidelines and Terms of Service
TikTok’s Ad platform is still in beta testing, but you can create an Ad account and start a new campaign right now. In ad campaigns, you can select the objective of your ad, your budget, and where you want your ad to go. [4] X Research source
TikTok’s marketplace allows brands and creators to choose collabs based on data collected by TikTok, like audience demos, growth trends, and best-performing videos. [7] X Research source Check out TikTok’s Marketplace here.
Some TikTokers make up to $150,000 a year advising brands. [9] X Research source
